Startup PageWoo Increasing Effectiveness and Data in Mobile Marketing

A newly launched mobile marketing startup, PageWoo, has built a platform to increase the effectiveness of mobile marketing.  TechCrunch reports that the company uses location data to predict demographic information about the mobile device operator.  They use this in addition to local weather for ad targeting purposes.  Furthermore, PageWoo can generate content and test multiple images.  The company calls itself “The First Mobile Re-Engagement Platform.”  They are still in “private beta” at the moment.  More information about PageWoo can be found on their website.