Monday, October 08, 2012

Not Your Grandma's Reader's Digest




In a recent Tech Crunch article, Anthony Ha recently wrote that Reader's Digest is on the rebound.  And it's doing it on the tablet, not the coffee table.

 When I think of the Reader's Digest:

I think of my grandparents living room. 
I think of old TVs and old bookshelves.

I don't think of something for me... but this article makes me think otherwise.  Reader's Digest has scaled up its digital efforts and is expected to surpass print sales with digital by the end of the year.  My life is filled with "snark" and Reader's Digest promises and "oasis" from it.  Umm sign me up, please!

-- Interested in talking about videos?
Contact Michael at Melmed Media 




No comments: