Creative ways magazine editors are trying to appeal with the young audience

Would you tweet about the great cup of coffee you are having with friends on a stylish ambience, shown below, while delicious breads are being baked next to you during a food magazine shooting? New Yorkers will soon be able to do that in the Kitchen of the Future, the test kitchen of Good Housekeeping magazine. Jane Francisco, the magazine editor is trying to innovate creating what she calls “web-ready event space” to enhance the magazine’s brand and attract to young audience that no longer read magazines. 

For more details, read the below:

http://www.adweek.com/brand-marketing/good-housekeepings-kitchen-of-the-future-could-also-be-the-future-of-content-marketing/