On Tuesday night Columbia's Chief Digital Officer, Sree Sreenivasan (@Sree) came to talk to MAC. He is Columbia University's first Chief Digital Officer and a member of the faculty of Columbia Journalism School, where he teaches social and digital media. His full bio is below.
He started by sharing with us his dirty secret of social media "Almost everyone will miss almost everything you do on social media." And then he gave us ideas for how to make ourselves an our brands heard. A lot of what he shared can be found on site, http://sreetips.tumblr.com/post/342517218/socmedia and I definitely recommend following him on Twitter @Sree.
One thing that I found to be personally valuable was the idea of picking one place on social media to be public and to start to a build a public persona. I have always locked down my profiles but it makes sense to have one place you can use to develop a public personality and where if/when possible or current employers or clients find it they will see you as a thought leader etc. Should you decide on using Twitter for that purpose he stressed on the importance of filling out your user profile carefully and using a picture that is clearly you.
Sree Sreenivasan (ss221@columbia.edu; @Sree) is Columbia University's first Chief Digital Officer and a member of the faculty of Columbia Journalism School, where he teaches social and digital media. He writes the SreeTips blog for CNET and appears regularly on CBS and elsewhere to talk tech. For more than eight years, he served as technology reporter for WABC-TV and WNBC-TV in NYC. In 2010, a Manhattan-news site he helped create, DNAinfo.com, was named one of the six hottest news startups by BusinessInsider. He was named one of AdAge's 25 media people to follow on Twitter; and one of Poynter's 35 most influential people in social media. You can find him on Twitter athttp://twitter.com/sreeand on Facebook at //facebook.com/sreetips and on the web at http://sree.net* his CNET blog posts are athttp://cnet.co/sreetips
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