Tuesday, November 20, 2012

Two Sites for a Local Newspaper – One Free, One Not


The Houston Chronicle is adopting a business model for their online paper that I had not seen in other places.  paidContent reports that in addition to Houston Chronicle’s free Chron.com site, the paper is launching HoustonChronicle.com, which is not free.  Chron.com will still contain things like breaking news, weather, traffic and event info, while the new site will include more in-depth reporting, well-known columns, and everything else found in the print version.  The article notes that the Boston Globe is doing something similar.  This will be an interesting business model for other newspapers to watch.

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