Sunday, November 25, 2012

Facebook employees droidfood and rage-shake

This article discusses how Facebook is currently encouraging employees to dogfood its own apps for Google's OS. In the past, Facebook handed out iPhones to all of its employees because the iPhone was a better produce. However, given recent reports and future projections, Android sales is increasing at a rate that may surpass iPhone sales over the next few years. Facebook is scrambling to get its employees to fix flaws on the Android phone by "droidfooding" (i.e. testing their own products). When employees discover a bug, all they have to do is "rage-shake" the phone (they literally just shake the phone) and it reports the details of the problem to Facebook's mobile bug-squashers.

This is important because of the growing number of mobile users. Facebook currently dominates the mobile space with its app, but it must be accessible on all types of phones. With the shift from iPhone to Android users, Facebook must act quickly to fix any bugs on its Android app.

I found this article particularly interesting because it made me think about how we must always monitor our competitors. Through the many cases that we've read at CBS, there has always been a situation where a company doesn't think about the little players in the market until its too late.

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